How often would you say you go the extra mile in serving customers?
The hope is you do all for your customers and then some. In doing such a thing, you increase the odds of the bulk of customers staying with you as time goes by.
That said, is it time for you to do more in your quest to make folks happy?
In positioning your company for success, what more can you do for customers now and down the road?
Don’t Shortchange Those Keeping You in Business
As you look at ways to improve the service you provide to customers, first think of yourself as a customer.
When you deal with a company and you are the customer, how do you like to be treated? Odds are you want the best treatment possible. If you do not get such treatment, will you continue going back to the business or move on? If the latter, think about your business.
So, do you think you may be losing some customers because you do not do enough to make them happy? If you said yes, are you willing to put more effort into making them happier?
Yes, there is only so much you can do when it comes to pleasing people. That said, you do not want to shortchange customers and look back with regrets.
At the end of the day, the time and effort you put into pleasing customers has a direct impact on sales and revenue.
Say for example you run a spa and have a fairly constant flow of customers coming through your door. Is there more in fact you could and should be doing for them?
One focal point of course should be the products you have in play.
In running a spa, products matter as much as good service does.
So, in using professional facial steamers and other items, you want them to be at their best each time out. If you see some of your products not getting the job done, it is time to replace them. That is products you tend to use over the long haul and not those disposed of on a daily basis.
It is also important that you do all you can to hear what customers are saying about your business.
That said, how do you tend to go about staying in touch with customers and getting feedback from them?
The best way to go about such a thing of course would be in-person conversations. If you talk to people face-to-face, you can hear what they like and may even not like about how you are serving them.
Other useful ways to get feedback would be over the phone, emails, surveys and more. In doing this, you have a better chance of nipping any potential issues before they spiral out of control. If the latter happens, it can be bad for you and your business.
As you go about serving your base, have you been going the extra mile or do you have more work necessary to get it done?